Tutorial
12 min read
Conversion Tracking Setup: The Complete Guide
Minting Marketing Team
Marketing Strategist
Learn how to properly set up conversion tracking for accurate attribution and better campaign performance.
Why Conversion Tracking Matters
Without proper conversion tracking, you're flying blind. You can't optimize what you can't measure.
Step 1: Install the Meta Pixel
The Meta Pixel is the foundation of conversion tracking. Here's how to install it correctly.
Step 2: Configure Conversion Events
Setting up the right events is crucial for campaign optimization.
Step 3: Enable Conversion API
The Conversion API provides server-side tracking for better accuracy.